Posted on May 15, 2025
How to Create an Influencer Marketing Strategy
How to create an influencer marketing strategy is one of the first things brands Google when they’re ready to work with creators. And for good reason. It might sound like a big task. But it doesn’t have to be scary. In fact, with the right steps, it can actually be fun. Influencers are everywhere. They’re […]
Posted on February 18, 2025
How To Become A Beauty Influencer in 2025
If there’s one group of influencers that are never going out of fashion, it’s beauty influencers. From the hugely successful Huda Kattan (of Huda Beauty) to James Charles, even people who have no idea of what the “influencer” scene is—or aren’t too crazy about the “beauty” industry—know these names. And that alone is testimony to […]
Posted on April 06, 2022
4 Types of Influencers You Must Know
Choosing the right type of influencers for your marketing campaign will depend on your business objectives, budget, preferred social media platform, and target audience. Depending on the niche of your business, in most cases, you will want to partner with influencers who are experts in a similar industry. However, there are times when it would […]
Posted on January 31, 2022
Ingredients of a Successful Online Marketing Campaign
Running an online marketing campaign is quite different from the conventional one. Unlike usual marketing activities, a campaign is designed for a particular purpose and only runs for a certain period. The recent decade has witnessed a monumental evolution in marketing campaigns. With the global business market moving towards a digital era, traditional marketing is […]
Posted on January 28, 2022
3 Ways to Strengthen Your Influencer Profile on Social Media
Influencer marketing has blown up in recent years with the rise of social media stars and celebrities. The marketing strategy has emerged as a successful and promising method, and influencers are overwhelmed with various collab opportunities. According to statistics, over 3.7 billion social media users worldwide, and the influencer marketing industry is valued at a […]
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