Posted on February 03, 2020
Cashing in on Valentine’s Day as a Business Through Social Media Marketing
The response from regular people to world leaders’ calls for war has proved one thing: that the younger generation stands by the idea of making love, not war. And this younger generation is likely going to be the majority of your potential customers—right now, and in the future. Speaking of love, Valentine’s Day is right around […]
Posted on January 31, 2020
3 Strategies To Build Brand Trust Through Influencer Marketing
Influencer marketing has been a staple of most brands’ marketing strategies in the past several years, especially for SMBs. The power of influencer marketing has become evident and more brands than ever are utilizing influencer collaborations with hopes to achieve better engagement with their audience, increasing sales, and building brand trust and recognition. However, the […]
Posted on January 23, 2020
5 Canadian Brands That Work With Influencers
Canadians love to use social media. About 36% of Canadians follow celebrities on Instagram and about 51% follow influencers including vloggers. This is why many top Canadian brands are looking to work with influencers and content creators. YouTube appears to be the top social media in Canada as it influences the buying decisions of over […]
Posted on January 20, 2020
4 Reasons Why It’s a Good Idea to Switch to an Instagram Business Account (Plus How to Do It)
If you are serious about leveraging Instagram then it is important to switch to a business account on the platform. Influencers are technically not running a business but the good thing is that you do not need a registered business in order to have a business profile on Instagram. The company introduced this feature in […]
Posted on January 13, 2020
The Importance of Being Politically Correct as a Social Media Influencer in the 21st Century
You would think that the two absolutely last influencers of the 21st century that anyone would presume to lecture about cinema would be these guys: This is the guy who directed that iconic gangster movie: The Godfather. And this is the guy who directed that other iconic gangster movie, Goodfellas, as well as Taxi Driver. […]
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