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Posted on June 18, 2020

Influencers for TikTok Commercials? Why Not?

You might know TikTok as that app where Gen Z uploads bizarre heartbreak videos with slow-mo endings. But what you’re missing is that it has also become a major social media website. Influencers and brands can’t afford to disregard TikTok’s effectiveness in spreading brand awareness, whether it’s through marketing or commercials. Why TikTok? It might […]

Posted on June 17, 2020

Why Do Some People Hate Influencers?

Most people think that being an influencer is an easy job. All you have to do is take fancy photos of yourself or of your food and post them on Instagram, right? Wrong. While it’s true that several people follow this model and attach the “influencer” label to themselves, here’s a quick fact: everyone on […]

Posted on June 16, 2020

What You Need to Know About Influencer Agreements

Entering into an influencer partnership or collaboration and running a successful joint campaign requires cooperation, understating, planning from all parties, and an agreement. Influencer collaborations should receive the same treatment as any other business partnership. Regardless of whether it’s a long-term, ongoing, or a one-time collab. This means that it’s important to create an influencer […]

Posted on June 16, 2020

How To Grow Your Instagram Followers

For most influencers, Instagram blogging begins with partnering with a brand, directly approaching the blogger, or connecting through different channels. Once they’ve partnered, it takes some time to establish a working rapport, a set of missions, visions, values, and goals. If you’re looking for how to grow your Instagram followers so you can land more […]

Posted on June 10, 2020

Tips For Developing Your YouTube Marketing Strategy

YouTube is the largest video platform in the world and the second-largest search engine, outranked only by Google. It’s no surprise that so many companies and marketers are using it to connect with customers and promote their brands. Video marketing is considered one of the best, with the biggest ROI and the results it achieves […]

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