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Posted on February 09, 2020

Is TikTok Really the Future of Influencer Marketing?

TikTok is quite a controversial name. Some love it, some find it useless, and some fail to understand what it’s all about. If you’re a brand looking for an influencer for your marketing campaign, then you must understand how TikTok can benefit your business. So in this article, we’ll briefly explain a little about TikTok. […]

Posted on February 07, 2020

This Needs to be Your Mantra as an Influencer in the New Year

We are leaving behind a year that was focused on rebuilding but have a big year ahead of us—full of possibilities. There are several things that people should look forward to in the New Year. Such as potentially saying goodbye (again) to COVID-19 (let’s pray), the growth of International travel, and more Marvel movies! But what […]

Posted on February 05, 2020

If You’re Doing These Things, Your Followers Might Think You’re Fake

If we’ve learned anything from Millie Bobbie Brown’s fake skincare routine and the backlash that followed, it’s this: your followers might love you, but they won’t take balderdash from you. Anything that smells “fake” to them will be called out, and in the aftermath, you’ll find your brand, business, or future in jeopardy. Knowing this, […]

Posted on February 04, 2020

The Do’s And Don’ts Of Influencer Marketing

It is not uncommon to make mistakes when starting out on a new marketing campaign. Lessons are learned. Trial and error strategies are adopted. But unless you’re a multi-billion dollar company that can afford to blow away cash on unsuccessful campaigns – you shouldn’t be making costly mistakes. So we’re here to help you save […]

Posted on February 03, 2020

Cashing in on Valentine’s Day as a Business Through Social Media Marketing

The response from regular people to world leaders’ calls for war has proved one thing: that the younger generation stands by the idea of making love, not war. And this younger generation is likely going to be the majority of your potential customers—right now, and in the future. Speaking of love, Valentine’s Day is right around […]

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Behind the Scenes: How Afluencer Matches Influencers with Brands 

Ever wonder how Afluencer matches influencers with brands? You’re not the only one. It’s something many creators and businesses are curious about, especially after applying to a few Collabs. You’ve got great content, an active profile, and you’re showing up. But how do you actually land a brand deal? Spoiler: it’s not just luck.  There’s […]

Apply to a Collab—Then What? How It Works + Tips To Get Picked 

You apply to a Collab. You wait. And then… nothing? No message. No invite. Just crickets. If you’re wondering whether that’s normal, you’re not alone. Shouldn’t your notifications be popping off by now? It’s a common question for new creators, especially after putting effort into your profile and applying. The truth is, every brand works […]

How to Run a Successful Micro Influencer Campaign (With Real Examples)

A micro influencer campaign can do what paid ads can’t. Build real trust with real people. It’s one of the smartest (and most budget-friendly) ways to grow your brand online. With 10,000 to 100,000 loyal followers, micro influencers feel more like friends than celebrities. That’s why their followers listen and why their content often performs […]

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