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Posted on April 26, 2019

The Changing Game of Online Influencers

Some of us are obsessed with the idea of having more followers. While some online influencers work hard to gain followers, some even opt to buy fake followers. You will rarely hear an influencer confess but the truth is that even many well-known celebs have fake followers. However, brands don’t really look at such details […]

Posted on April 19, 2019

6 Influencer Outreach Techniques for the Perfect Collaboration

It’s time to draft the introductory outreach e-mail for an influencer. And the time to initiate a conversation about a campaign, the first impression is extremely important. This e-mail represents your interest, while instantly showcasing an image of your brand and what it’s going to be like working with you. How to get started on […]

Posted on April 17, 2019

The Power of Reviews in Influencer Marketing

Many marketers and growing entrepreneurs do not understand the power of reviews when it comes to influencer marketing. A growing number of businesses and brands are jumping the bandwagon as 67% of marketers believe influencer marketing has helped them reach their business goals. The industry is growing at a rapid pace and is expected to […]

Posted on April 15, 2019

Collaboration With Micro Influencers

Identifying the right influencer for your brand. That’s one of the first steps of creating the framework for a profitable collaboration. The number of influencers is growing every year. And the terms micro, mid-tier, and macro-influencer make the process easier and harder for brands all at the same time. We want to help you figure […]

Posted on April 09, 2019

How to Find the Perfect Influencer: 5 “Must Have” Factors

Influencer marketing is one of the fastest-growing online industries. About 72% of brands appear to be dedicating a large portion of their marketing budgets to influencers and you should too. The average influencer appears to be earning between $30k to $100k per year. And there are super successful influencers who are making $250k for a […]

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Influencer Marketing for Shopify: 5 Things You Need to Know

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