For most influencers, Instagram blogging begins with partnering with a brand, directly approaching the blogger, or connecting through different channels.
Once they’ve partnered, it takes some time to establish a working rapport, a set of missions, visions, values, and goals.
If you’re looking for how to grow your Instagram followers so you can land more brand deals, then these tips are for you.
Top Tips To Help Grow Your Instagram Followers
1. Posting Regularly
The best way to grow your Instagram followers is to first make sure you don’t lose the followers you already have. So you need to keep your audience engaged at all times. By posting regularly, you will keep them interested and coming back for more. It also helps when there is a good level of consistency. It is recommended that you schedule posts so your Instagram followers know when to expect your next piece of content. But remember to keep the posts natural as Instagram audiences are hyper-sensitive to sales pitches.
But how does this grow your followers, you may ask? Think about it this way. You will struggle to build a follower base if your current followers keep unfollowing you. So keep doing your thing and followers will stick around while others will continue to find you.
And another thing. The more consistent you are, the more likely your followers will share your content and recommend you to their own followers.
Can you visualize those follower numbers climbing yet?
2. Focus on Content
You also need to put out stellar content and have an authoritative voice, one that’s worthy of the brand you’re partnered with. If you’re going to increase your number of followers on Instagram, then you’re going to have to give them a reason to follow you. And quality, meaningful content is the way to go.
Another content-related tip to help you grow your Instagram followers is to repost. That’s right. Repost your followers’ content or even content of other Instagram users within the same niche. This shows your own followers that you are not just a business looking to promote your brand or products. Instead, they are going to find you to be more relatable and so it increases the chance of them engaging with your posts.
Increased engagement brings us to the next point.
3. Create Engagement
Keep an eye on what your audience is saying. The questions they’re asking, and the content they seem to like. It will help you form and build a community. An engaged community will get more followers to your Instagram account.
But remember, it doesn’t stop with just knowing what questions they’re asking. Make sure you actually answer their questions. If the questions are asked within the comments, then respond within the comments. If they are asked through DM (direct messaging), then respond there. However, you may also choose to go one step further and create a new post that answers the questions. Most of the time the answers to the questions will also benefit the rest of your followers and even prospective followers.
So yeah, if you want to grow your Instagram followers, then stay active in the comments and direct messages.
Oh, and here’s another little tip for when it comes to keeping your followers engaged. If they’re not asking questions, maybe you should target a question at them. You can do that in one of your posts. That way, you’ll spark engagement through their responses. Before you know it, your Instagram followers will be interacting with each other in the comments. And then you’ll find that every post you release generates a big family gathering.
4. Be Sensitive
Be mindful of what you’re saying, and steer clear of controversial territory. You may have an opinion about an issue, but voicing it can cost you followers and brand endorsements. It is, of course, great to share your opinions but just review your content before posting. If it sounds like it may invite negative responses, then just don’t post it. After all, the goal is to grow your Instagram followers, not chase them away.
However, don’t get it mixed up with trying to please everyone. Remember, growing your Instagram followers means growing your community. And if I’m correct, this community of yours revolves around a specific niche. Right? But if it doesn’t and you do actually cover every topic under the sun – then you may want to pause. And rethink your goals—what you’re looking to achieve from your social media account.
It’s easy to grow your Instagram followers if you have a specific focus, rather than branching out all over the place. It may seem like the best way to get more followers. But strategically, you have more control if you stick to what you know best.
Infographic on How to Grow Your Instagram Followers
Now here’s a beautiful infographic illustrating the points we have just covered on growing your Instagram followers. Looking to build good karma? Then feel free to share this infographic in your social media posts or on your blog. And don’t forget to link back to us 🙂