Posted on August 06, 2020
Going from a Business to a Brand
When we think of brands, big retailers come to mind. Like Nike, Adidas, Vans, Kate Spade, and Calvin Klein. We associate large clothing retailers with leading brands, but how did that transition come about? When did these businesses become brands and what exactly does it take for a business to become a brand? Becoming a […]
Posted on July 17, 2020
What Determines Influencer Pricing
For an easy way to find the right influencers that fit your brand and pricing range, sign up with Afluencer, and let us write up your influencer program! Even though no one can claim that influencer marketing is still some new or incomprehensible thing, many businesses are still struggling to find the right approach to […]
Posted on April 23, 2020
Taking Part in a Viral Challenge as a Brand
One of the toughest things for a new brand can be getting its name out there and catching the public’s attention. One easy way to boost your publicity is to take part in a viral challenge. Most viral challenges generate a large amount of attention. So brands that choose to participate in a viral challenge […]
Posted on March 18, 2020
Why Now Is The Right Time to be a TikTok Influencer
TikTok is an international name today with a solid presence in more than 150 countries. It has over 1 billion users making it one of the largest social media platforms out there. What started as a small app is now a global phenomenon that’s been helping people make money. We talked about the app in […]
Posted on March 16, 2020
Promoting Your Brand’s Soft Image through Social Media Influencers
By now we’ve all concluded that social media marketing is one of the best ways to generate larger client circles and boost your revenue streams. However, in a time when everyone’s going for the same thing, how do you make sure that you stand out amongst your competitors? The answer—is by associating your brand with […]