Posted on December 26, 2020
3 Ways to Give Your Holiday Marketing Campaign a Boost
With the second wave of COVID-19 at large, this holiday season differs from the ones in previous years. Nowadays the number of shoppers buying products online is significantly larger. Many brands and companies are desperately looking for ways to promote their products online and reach their target audience. With people politically divided and customers who […]
Posted on December 16, 2020
Where is Influencer Marketing Heading in 2021
So what does 2021 have in store for influencer marketing? We have come up with 7 directions influencer marketing will be heading in 2021 based on our gathered intel and our business projections. 1. Influencer marketing on social media will grow significantly on a global scale More and more brands and advertisers are redirecting their […]
Posted on October 31, 2020
Finding Influencers: Should You Use an Agency or Go It Alone
Social media has become a powerful tool for advertisement and branding. More than 50% of the total global population uses internet platforms like Facebook, YouTube, TikTok, and Instagram. And the numbers have been rising drastically since the start of the pandemic. With the massive number of active users on these platforms, many brands are using […]
Posted on October 25, 2020
How Brands Can Repurpose Influencer Marketing Content
Companies spend thousands on creating content. The cost to generate a blog post, a video, or an infographic can run into thousands. While this content is effective, the problem is that, for most brands, it becomes useless once the campaign ends. A lot of brands that come to us have limited budgets. If you are […]
Posted on October 24, 2020
Influencers: How to Optimize Your Afluencer Profile For Partnerships
Want to get selected for brand deals, collaborations, and features on Afluencer? Read on to learn best practices to optimize your Afluencer profile for maximum opportunities on the platform. Our directories give you exposure to thousands of people, so we encourage you to invest the time to take this seriously! Crafting your About section will […]