Posted on September 14, 2020
Using Social Media Trends to Benefit Your Business
The stay-at-home orders and lockdowns these past few months have been crucial for social media content. Influencers and users have had more time on their hands, while many businesses were going digital too. It’s prime time to buckle up for a fresh wave of social media trends and content. Many of the social media trends […]
Posted on September 10, 2020
The Importance of a Cross-Channel Social Media Strategy
The world of influencer marketing is fast-paced and at times unpredictable as 2020 has undoubtedly shown us. At the beginning of the year, TikTok was on the rise as the most popular and fastest-growing platform. It was being lauded as the next ‘big thing’ and now it is being banned in countries around the world. […]
Posted on September 07, 2020
Why Being on the Right Side of History Matters for Businesses
Being on the right side of history matters today more than ever! The social atmosphere is riddled with political undercurrents, be it racism, identity politics, or minority rights. And this affects the way your end-users think. But how does it concern businesses? Brands are breaking away from the conservative role of ‘providers’ and moving toward the […]
Posted on August 22, 2020
When Should You Use Video Email Marketing
We’ve already discussed the various benefits that come from incorporating video email marketing into your digital marketing strategy. Now you understand its importance. The next question is when you should incorporate videos in your email marketing if you want to see results. Want to achieve the benefits? Then you shouldn’t just dive in and start […]
Posted on August 10, 2020
How To Promote Your Brand’s Image Through Influencers [Infographic]
Social media influencer marketing has become huge in the past few years. However, hiring an influencer for your marketing campaign doesn’t always guarantee a successful campaign. There are multiple factors that you have to consider when running your campaign. One of which is how you promote your brand’s image. The last thing you want is […]
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