Posted on August 30, 2021
Common Influencer Marketing Mistakes
Influencer marketing has been one of the most dynamic and disruptive trends that have emerged in the last couple of years. Especially during this pandemic, the popularity of this form of marketing has accelerated as people now prefer content that’s more original and less scripted. According to research, the value of the global influencer market in 2020 […]
Posted on July 25, 2021
The Impact of Social Media Influencers: Influencer Marketing Stats 2021
Influencer marketing has exploded in the last few years and looking at 2021 stats, it is expected to be worth $15 billion by 2022. Users turn to their favorite influencers for recommendations and advice on what to buy and use. Hence, it doesn’t come as a surprise that about 86% of marketers trust influencers. The […]
Posted on July 15, 2021
The Dos and Don’ts of Developing an Influencer Marketing Campaign
The realm of digital marketing is changing and will continue to do so, thanks to influencers. Platforms like Twitter, Instagram, and Facebook are now dominated by influencers who create engaging content and interact with consumers. They’re a force to be reckoned with—research shows that 40% of people purchase an item only after seeing an influencer […]
Posted on June 23, 2021
5 Ways How Technology Can Help Your Influencer Marketing Campaign
To be a marketer and run a successful influencer marketing campaign is far from simple. Nowadays more and more brands are leaning towards influencers to promote their products on social media. When using influencers, brands can speak directly to their target audience in an original and creative way. However, influencer marketing programs need support from […]
Posted on June 02, 2021
Influencer Marketing for 2021: A Look At The Numbers
It doesn’t matter what terms you use. Whether it be stats, statistics, data, census, figures, demography — at the end of the day, you’re pretty much just interested in those juicy influencer marketing numbers. And a gorgeous infographic that shows off these influencer marketing stats always goes down a treat. That’s right! Make it to […]
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