Posted on February 08, 2021
Why Does Influencer Marketing Work?
Most people aren’t too fond of ads; no one goes out of their way to see one (unless it’s very funny, alluring, etc.). The growth and ubiquity of ad-blockers are a testament to how averse to ads most people are. Consider a YouTube video with a sponsorship segment that disrupts a video’s flow. It’s a […]
Posted on February 03, 2021
Choosing the Right Influencer: Two Dos and A Don’t
Over the years influencer marketing has become an essential part of the campaigns of many brands. A recent study shows that more than 60% of brands and companies involved with influencer marketing increased their spending. Many brands know that partnering with influencers can be very effective for their marketing strategies and will attract potential customers. […]
Posted on January 19, 2021
An Influencer’s Guide to Creating an Aesthetic Instagram Feed
All credible Instagram influencers have feeds that follow a certain pattern. They’re either too bright and flashy or a bit dark and moody. Some feeds are very monotoned, while others are very homogenously fashioned. The truth is that Instagram influencers put a lot of effort into curating aesthetically pleasing feeds. Here are some tips from […]
Posted on January 18, 2021
What to Offer Your Influencers After You’ve Identified Them
You don’t need a massive marketing budget to seek help from an influencer marketing campaign and help your brand grow. The power of influencer marketing has made it one of the most inexpensive, targeted, and effective tools to raise brand awareness. If you don’t have enough budget to dish out a hundred-dollar paycheck, the influencer […]
Posted on January 13, 2021
GET STARTED: Influencer Marketing for Shopify Merchants
You made it. Like other tactical Shopify merchants, you’re about to unlock doors of opportunity for the growth of your business through influencer marketing. Bubbling content creators. Lively audiences. And a pretty nifty way to get hearts, eyeballs, and add-to-carts to your Shopify store. If there’s an auspicious new-age sales and marketing strategy for your […]
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