Posted on February 26, 2021
Using Video For Digital Marketing
Video is an essential piece for brands in the world of digital marketing. It’s a chance for every brand to showcase its products uniquely and creatively. What’s more, if audiences are interested in the created video content, they will share it with the people who are close to them. Which in turn increases the chance of […]
Posted on February 03, 2021
4 Major Digital Marketing Mistakes That You Should Avoid
Nowadays digital marketing has proven to be the most effective tool that can help brands easily reach their target audience, increase their sales, and on top of that, it can be extremely cost-efficient. However, if you use digital marketing for promoting your brand you must know how to properly use the power of social media […]
Posted on December 11, 2020
What the Future is Going to Look Like for Marketing and Advertising Arenas
If you’re uncertain about the potential success of influencer marketing, you should know that they’re bound to make it big! Now that we agree that influencer marketing will soon define what commercial advertising looks like, let’s see how it’ll change the landscape of the industry. The COVID years are proving to be quite long and […]
Posted on November 06, 2020
Can Influencer Marketing Work with a Boomer Audience?
While influencer marketing is particularly popular and successful with younger audiences—millennials and Gen Z to be specific—one has to wonder: could it work for boomers just as well? Marketing and advertising are evolving with the changes in technology and the spread of the internet. For businesses that are aimed specifically at boomer folks, or for […]
Posted on October 16, 2020
Understanding Your Target Audience on Social Media
If you’re still relying on conventional social media ads to reach out to your target audiences, it’s time to switch! According to the experts at Forbes, 30% of internet users skip ads and find them annoying. We have a better proposition: conveying the same message via a social media influencer would make much sense. Before […]