Can I find influencers for Shopify without the wild goose chase? Sounds impossible? It’s not. But it can feel that way when you’re deep in Instagram scrolls and still no closer to a partnership.
You’re not alone. Every Shopify brand hits that wall at some point. You’ve got the products. The store is looking good. But… where are the influencers?
That’s the part that trips up so many business owners. Not because influencers don’t exist, but because most people don’t know where to look. Or even what to look for.
The good news? This guide is going to change that.
You’ll learn exactly where to find influencers for Shopify and how to choose the right ones.
So if you’re ready to make influencer collabs feel easy (and fun), keep reading. Your next sale might just come from someone else’s feed.
Why Influencers and Shopify Go So Well Together
Peanut butter and jelly. Shopify and influencers. Some things just work.
Shopify gives brands the freedom to build beautiful online stores. But here’s the thing — building is only half the job. You still need eyeballs. And not just any eyeballs. You need the kind that click “add to cart.”
That’s where influencers come in.
Using influencers for Shopify brings trust, personality, and the kind of engagement ads can’t always buy. When someone your audience follows recommends your product, it hits different. It feels real. It feels personal.
And it’s powerful.
Whether you’re selling skincare, stationery, or custom socks, there’s someone out there who’s already talking to your dream customer. That’s the magic of influencer marketing.
It’s not about shouting louder. It’s about getting the right people to do the talking for you.
And when that happens? Shopify brands see results.
Where to Find Influencers for Shopify (Fast and Without the Headache)
You’ve got the store. You’ve got the products. Now all you need? The right people to hype them up.
But where to find influencers for Shopify without spending days in the Instagram rabbit hole?
Right here. Let’s break it down.
a. Influencer Platforms That Make Life Easier for You
If you want to find influencers for Shopify without cold-DM chaos (and anxiety), influencer platforms are your best friend.
Platforms like Afluencer bring creators to you. Our Influencer Directory allows you to search by category, platform, audience size, and more. You can even filter by interest — skincare, fashion, tech, you name it.
No guessing. No ghosting. Just influencers ready to collab.
And the best part? You can reach out right there in the app. No awkward email chains. Just quick connections that lead to real partnerships.
So if you’re wondering where to find influencers for Shopify brands who actually respond — start here. More on Afluencer a little later.
b. Influencer Marketing Agencies
Want someone else to handle the whole process for you? Enter influencer marketing agencies.
These pros help find influencers for Shopify brands, manage campaigns, and track the results. Some agencies specialize in certain niches, so if your brand sells pet accessories, there’s probably an agency that lives in that space.
The upside? They do all the heavy lifting. The downside? It’ll cost more.
If you’re short on time and ready to invest, this route might be perfect. Especially if you’re planning long-term influencer campaigns and want them done right.
Just make sure the agency understands your brand voice — you want authentic collabs, not cookie-cutter content.
c. Social Media Sleuthing (a.k.a. Hashtag Hustling)
If you prefer the DIY route, social media is still a goldmine. You just need to know where to dig.
Start with hashtags like:
- #giftedcollab
- #shopmycloset
- #smallbusinesscollab
- #shopifyfinds
- #ad or #sponsored (filtered by niche)
Scroll through posts and reels. Check their captions. Are they already working with similar brands? That’s a good sign.
Also, peek at who’s tagging you. Sometimes the best influencers for Shopify are already in your audience — watching, liking, and waiting for you to notice them.
d. Your Own Customers (aka Influencers in Disguise)
Sometimes, the best influencers are already right in front of you — buying from your store.
Scroll through your recent orders. Check who’s tagging you in stories. That happy customer with a loyal following? They could be your next brand ambassador.
These folks already know and love your product. That makes their content feel even more genuine. And bonus — they’re more likely to say yes to a collab.
To tap into this, try:
- Sending post-purchase emails asking customers to share on social and tag you
- Creating a referral or affiliate program
- Offering exclusive discount codes for customers who post
This is one of the easiest ways to find influencers for Shopify that align with your brand — because they’re already fans. Just make sure to do a content quality check.
What to Look For in an Influencer:
- Relevance: Do they post content related to your niche?
- Engagement: Real comments > big follower counts.
- Consistency: Active and posting regularly? Good sign.
- Vibe: Feels like your brand? That’s the one.
The best influencers for Shopify fit naturally and inspire action.
Best Influencer Types for Shopify Brands (and Why They Work)
Trying to find influencers for Shopify that actually deliver? Here are four types to focus on:
Micro Influencers (10K–100K followers):
These creators hit the sweet spot. Big enough to reach thousands, small enough to stay relatable. Their followers trust their recommendations, which leads to more clicks, more conversions, and more love for your Shopify store.
They’re ideal for reviews, giveaways, product launches — anything that needs visibility with a personal touch.
These influencers for Shopify are also cost-effective, making them a smart pick for small and mid-sized brands.
Nano Influencers (Under 10K):
Engagement is everything — and nano influencers deliver. With tight-knit communities and niche content, their recommendations come across like tips from a trusted friend.
They’re perfect for highly targeted campaigns, especially if your product serves a specific lifestyle or interest.
If you’re wondering where to find influencers for Shopify who truly connect with their audience, start here.
UGC Creators:
Not every campaign needs a huge following. Sometimes, you just need gorgeous, authentic content — and that’s where UGC creators shine.
They specialize in creating short-form videos, lifestyle shots, and user-led product storytelling.
Their content can be reused across your Shopify site, ads, and social media. They’re ideal when you want assets and influence in one package.
Lifestyle Influencers:
These creators let you slip your product right into their daily routine. Think skincare in a morning vlog, or your candle lighting up a cozy evening post.
Their audience is already invested in their choices, which makes product placements feel natural — not forced.
If you want to find influencers for Shopify who make everything feel real and relatable, lifestyle is the way to go.
Afluencer: Your Shortcut to Influencer Collabs That Convert
Still wondering how to find influencers for Shopify without spending hours scrolling or sending cold DMs into the void?
Let’s talk more about your new best friend: Afluencer. Yes, we’re BFFs now LOL!
Afluencer makes it ridiculously easy to connect with influencers across all niches — from beauty to tech to fitness and everything in between. Whether you’re looking for micro, nano, or lifestyle influencers for Shopify, you’ll find them all in one place.
Use interest filters to narrow down your perfect match. View their profiles. Read their bios. See their linked socials. And when someone catches your eye? Invite them to collab directly. No middleman. No drama.
It’s the go-to platform for brands asking where to find influencers for Shopify without pulling your hair out
Bonus: You can link your Shopify store to your Afluencer account. This makes it easier for influencers to see what you’re all about — and makes your collab invite even more clickable. More details on that, right here.
Even better? You can list your own collab, and interested influencers will come to you. Yes — they’ll actually pitch you.
So go ahead. Find your perfect match, launch your campaign, and watch your Shopify sales grow.
All with Afluencer.
Turn Scrolls Into Sales with the Right Shopify Influencers
If you’re trying to find influencers for Shopify, you’re already ahead of the game. Influencers bring personality, trust, and that scroll-stopping power your store needs.
Whether you’re searching social media, testing influencer marketing platforms, or still figuring out where to find influencers for Shopify, the right collab is out there — and it can make all the difference.
So skip the stress. Install the Afluencer App from the Shopify store, and discover top influencers for Shopify, connect with ease, and launch campaigns that actually convert.
Because every scroll should bring your store one step closer to a sale.