#2 Encourage Followers to Share Their Story

While you are posting your story, why not use this as an opportunity to encourage your followers to share theirs? People want to get heard so some content ideas can include encouraging them to comment under your post and share what they think about Valentine’s Day or love.

You can make it more exciting by sharing the best comments on your story. It will not only help you get more engagement but also encourage people to come up with creative and entertaining replies. Furthermore, this approach can help build a community and allow you to form a stronger bond with your followers.

Here are some ideas:

• Launch a hashtag challenge where followers can share their love stories in the form of photos, videos, or written captions. Encourage them to use a specific hashtag, such as #MyLoveStory, and promise to feature some of the most heartwarming or creative stories on your account.
• Use Instagram or other social media platforms to create interactive polls or quizzes related to love and relationships. Ask questions like “How did you meet your partner?” or “What’s your favorite date night activity?” This not only engages followers but also provides insights into the diverse stories within your community.
• Host a live Q&A session where followers can submit questions about relationships, dating advice, or even share snippets of their own love stories. Respond to their queries in real time and encourage a lively discussion among your followers.
• Invite followers to DM you with their love stories, and select a few to feature on your Stories or feed. Share a brief overview of their story, expressing the uniqueness and beauty of each relationship. This not only highlights your followers but also strengthens the sense of community within your audience.
• Position yourself as an “advice guru” for Valentine’s Day. Ask your followers to submit relationship questions or seek advice on romantic matters. Respond to their queries in a dedicated post or story, offering words of wisdom and support.
• Collaborate with your followers to create a Valentine’s Day playlist. Ask them to suggest their favorite romantic songs or tracks that hold special meaning in their relationships. Compile the suggestions into a playlist and share it with your audience.

Remember to use engaging visuals, interactive features, and a mix of media types to make your content dynamic and shareable.

#3 Give Birth to a Romantic Hashtag

Branded hashtags can help you create a brand and reach more people. This Valentine’s Day, think of some unique content ideas and get your followers to spread the word.

Typical hashtags like #ValentinesDay and #LoveDay are effective but they don’t do a very good job of building a brand or identifying your content. For this purpose, we suggest you come up with something unique and related to who you are or what you do.

For example, you can use a hashtag that includes your name or your handle, i.e.: #yournameinlove when you talk about your love story. Similarly, you can encourage your followers to use this hashtag when making a post so that the hashtag gets spread and you easily get to see all relevant posts.

#4 Partner with Relevant Brands

Collaborating with brands that align with the spirit of Valentine’s Day can be a great way to come up with high-quality content and offer something interesting to your followers.

So, this Valentine’s Day look for brands that can help you stand out. There are several collaboration opportunities available on Afluencer. Sign up today for a free account and get access to hundreds of brands looking to partner with influencers.

Here are some great Valentine’s Day content ideas for Influencers and examples of how you can best utilize such partnerships:

Gift Guide Extravaganza

Collaborate with brands that offer Valentine’s Day gifts. Create a comprehensive gift guide showcasing a variety of products, from romantic experiences to thoughtful presents. Include a mix of budget-friendly and luxury items to cater to a diverse audience.

You can post reviews, overviews, or generic content to highlight posts. A large number of people go online to look for Valentine’s Day gift ideas, thus such content is usually in demand during Valentine’s Day. So, don’t miss this opportunity.

Love-Inspired Giveaways

Partner with brands for Valentine’s Day giveaways that resonate with your audience. Whether it’s a couples’ spa day, customized gifts, or a romantic getaway, giveaways can generate excitement and increase engagement.

In case you cannot manage a giveaway, we suggest that you look for discount codes that help your followers get Valentine’s Day-related products at a reduced price. US consumers spent a total of $25.9 billion on celebrating Valentine’s Day this year and the figure is expected to increase in 2024. Give people a reason to join you and benefit from this great opportunity.

Recipe for Romance

Collaborate with food and beverage brands to create a special Valentine’s Day recipe or menu. Feature their products in your cooking or dining content, and encourage your followers to try out the romantic recipes at home.

Remember that in the previous year, about 63% of consumers planned to order from a restaurant on Valentine’s Day, and a similar number of people are expected to order food this year. This means that people will be keeping an eye out for food recommendations.

You can partner with several other types of brands as well. Almost all types of gifts are in demand during the Valentine’s Day season with candy being the most popular option followed by greeting cards and flowers.

People also spend money on home decor items, clothes, and tech gadgets. Furthermore, it is a good time for wellness brands since wellness and self-love products sell like hotcakes during the season.

#5 Give a New Look to Your Profile

This might sound like a drastic step but it could be a great way to celebrate Valentine’s Day. Updating your profile aesthetics not only adds a festive flair but also signals to your audience that you’re embracing the season of love.

Here are a few things you can do:

• Design or commission custom graphics for your profile picture and cover photo that incorporate Valentine’s Day elements. Use romantic colors, symbols, or even personalized illustrations that resonate with who you are.
• Create a “Valentine’s Day” highlight on your social media profile and showcase your best love-themed content.
• Utilize Valentine’s Day-themed stickers and filters in your stories. Platforms like Instagram often release special stickers for holidays. Similarly, Snapchat is known for releasing incredible filters to celebrate Valentine’s Day, so consider experimenting with these to add a playful and festive touch to your daily updates.
• Create a countdown series in your stories or posts leading up to Valentine’s Day. Use engaging visuals, gifs, or short video clips to build anticipation and excitement among your followers. But, you should deliver if you use a countdown. Since Valentine’s Day is celebrated on the 14th, a 14-day timer can be a good idea.
• Use only pink and red for a week or so to show your support for love. This will give a new look to your profile and help it stand out.

#6 Hold a Contest

Harness the power of social media competitions and giveaways to ignite excitement among your followers, especially during the Valentine’s Day season.

Encourage them to express their love by liking, commenting, and sharing your content. As engagement soars, not only will you elevate your channel’s visibility and reach, but you’ll also provide your followers with a tantalizing glimpse of the offerings in store.

It is common for brands to use this strategy to create a buzz but influencers can also utilize it.

Here are some great Valentine’s Day competition content ideas:

Love Caption Contest

Share a romantic or heartwarming photo and ask followers to come up with the most creative and touching captions. The entry with the best caption wins. You can even go live and recite some hand-picked captions.

Valentine’s Day Selfie Challenge

Encourage followers to share their best Valentine’s Day selfies. Whether they’re solo, with a partner, or even a pet, ask them to use a specific hashtag. The most creative or heartwarming selfie could win a special Valentine’s Day treat. Also, to encourage them, consider posting a selfie first.

All about Love Letters

Ask followers to write short love letters or messages to someone special in their lives. It could be a partner, friend, family member, or even a pet. Encourage them to share these letters with a dedicated hashtag. The most touching letter could win a heartfelt prize. Those who do not have someone special can even write to an imaginary friend or fictional character.

Valentine’s Day Haiku Challenge

Challenge your followers to express their love in the form of haikus. Haikus are short poems with a 5-7-5 syllable structure. Ask them to use a specific hashtag, and the most beautifully crafted haiku wins. We think this strategy works best for influencers who are into poems or literature.

Valentine’s Day Trivia Quiz

Test your followers’ knowledge of Valentine’s Day with a fun trivia quiz. Create a series of questions related to love, romance, and Valentine’s Day history. The follower with the highest score could win a Valentine’s Day-themed gift. But, make sure to keep your quiz interesting and entertaining, otherwise your followers may not show much interest in it.

Virtual Love Scavenger Hunt

Organize a virtual scavenger hunt by posting clues related to love and Valentine’s Day on your social media platforms. Ask followers to solve the clues and submit their answers. This idea can be very effective but it requires creativity and hard work, get ready to burn the midnight oil.

DIY Valentine’s Day Card Contest

Encourage creativity by hosting a DIY Valentine’s Day card contest. Followers can design and share their homemade cards, expressing their creativity and love. Feature the most artistic or heartfelt card and reward the creator.

You will have to offer something in return to get people to take part in your giveaways or contests. This can come from your collection or a collaboration with a brand.

#7 Talk to Others about Love and Relationship

This Valentine’s Day, talk to others about what they think of love and relationships. Your followers get to hear your thoughts all the time, so do something different this year.

Here are some ideas:

Love Polls and Surveys

Create engaging polls and surveys on your social media platforms to gather insights from your followers about love and relationships. Ask questions such as their ideal date night, the most romantic gesture they’ve received, or their thoughts on long-distance relationships. Share the results and start a conversation based on the poll findings.

You can even take a page out of Mr. Beast’s book and give your followers a chance to live the best life by giving what they want, i.e. a nice holiday. You will have to spend money or find suitable partners to make this possible. This Valentine’s Day content idea for Influencers is very effective but it requires proper planning, so start today.

Guest Interviews

Collaborate with other influencers, relationship coaches, or even real couples for guest interviews. Explore different perspectives on love and relationships, share personal experiences, and provide advice.

Make this interesting by talking about issues or topics your followers are interested in. Many influencers are looking for collaborations, so look out for people that others want to know more about and get them onboard.

You can do a podcast or a video interview to reach more people.

Love Language Discussion

Explore the concept of love languages and encourage your followers to discover their own. Share information about the different love languages and how they impact relationships.

Create engaging content that prompts followers to identify their love languages and discuss how this knowledge has influenced their relationships.

A great way to create unique content can be to visit different college campuses, markets, or places and talk to real people. Think of a topic related to love and make fun reels and videos to share with your followers.

A large number of influencers do this on YouTube and Instagram and while this technique requires investment (time and money) it can be quite effective as you might be able to get interesting comments that can help you gain more followers. Many influencers are already using this Valentine’s Day content idea, so waste no time and start working on your next video today.

Anonymous Love Confessions

Create a safe space for your followers to submit anonymous love confessions. Share these confessions in your stories or a dedicated post, allowing your audience to express their feelings without revealing their identities. It adds an element of intrigue and vulnerability to the conversation.

#8 Go Live and Celebrate It With Your Followers

A great way to celebrate Valentine’s Day and come up with unique content ideas can be to go live. Almost all major platforms, including YouTube, Facebook, and Instagram, give users the option to stream live and save these streams for later viewing.

Here are a few Valentine’s Day livestream ideas:

• Organize a virtual panel discussion featuring individuals from diverse backgrounds and experiences. Explore topics like dating, relationship dynamics, and societal expectations. The panel can offer varied perspectives, sparking meaningful conversations among your followers.
• Host a live Q&A session with relationship experts or psychologists. Your followers can submit questions in advance or during the live session. Discuss topics like communication in relationships, maintaining intimacy, or navigating challenges. This provides valuable insights and also allows your followers to participate actively in the discussion.
• Highlight your Valentine’s Day covering what you did throughout the day. In the end, you can turn your video into a nicely edited vlog for more people to see.

Make your live session exciting by offering something different throughout the day. Don’t just sit silently, you have to offer interesting content to keep people interested. Here are a few things you can do:

• Keep content interactive and talk to your followers. Instagram, for example, even gives influencers the option to include followers in the conversation and stream together. You can use this feature to get people interested.
• Do not forget the importance of post-session engagement. Don’t just disappear after the session. Stay active and take part in post-session discussions. Furthermore, encourage your followers to share their thoughts and takeaways after the session.
• Going live randomly might not be the best option. We suggest that you spend some time building anticipation by promoting your live session in advance. Share teasers and highlights to generate interest.

What if I am Single for Valentine’s Day?

Valentine’s Day might sound like a day for ‘lovers’ or ‘couples’ but do not worry because single men and women can also utilize this day to generate excitement on social media.

Users don’t care what your relationship status is, they only care about your content. If your content is good, you will be able to attract users and keep brands happy.

We have got some exciting Valentine’s Day content ideas for Influencers that are single:

• Make a fun vlog sharing tips on how to enjoy being single on Valentine’s Day. About 46.4% of adults in the US are single. Reach these people by sharing relationship-free posts. Create content that resonates with your audience and form true connections. Talk about the pros and cons of being single, or even why you choose to be single.
• You don’t need to be in a relationship to post reviews. Partner with companies and talk about their products. Your posts may be valuable to people looking to buy Valentine’s Day gifts. For example, you can review chocolates or even hotels. People spend heavily on gifts and experiences on Valentine’s Day, thus your content can prove to be highly sought after.
• Demonstrate how Valentine’s Day is celebrated in your town. Visit different locations like bars and malls. Create content revolving around the different celebrations.
• Not interested in talking about your personal life? Then create informative Valentine’s Day content talking about its history and facts. Many people have no idea why this day is celebrated or what it means.
• Change the meaning of Valentine’s Day and show a different form of love. Talk about your pets and dedicate this special day to them. Post pictures with your pets and go do fun activities with them. Similarly, you can even dedicate the day to other loved ones, including your friends.
• Be a love guru and give relationship advice. This might sound intense but a lot of ‘love gurus’ on the internet are single. However, most have experience of being in love.
• Get creative this year with Valentine’s Day skits, highlighting the ‘single’ life. Such posts are a rage on TikTok and can do well on other platforms too. Come up with an interesting script and unleash the magic.

Related: Valentine’s Day Marketing Ideas for 2024

Important Thing to Remember: Stay True to Yourself

These were some Valentine’s Day content ideas but don’t just blindly follow these. You must pick an idea that works for you. Here are a few things to remember:

Your Niche

This is the most important factor because you have to keep your niche in mind even if you are making a post about a different topic. Contrary to popular belief, you do not need to be a love or relationship influencer to cash in on this day. You can be in any niche and still make a post about Valentine’s Day.

Here are some Valentine’s Day content ideas for influencers with examples:

• What if I am a Makeup Artist: You can post interesting makeup looks. It can be anything from the popular Barbie look to the Kardashian look. Go all out and give your followers the option to try a unique look for Valentine’s.
• What if I am a Finance Influencer: There is a huge connection between money and Valentine’s Day. People spend thousands on this day, so why not dedicate a post to the financial impacts and why one needs to be careful with spending on this big day? Share money-saving tips and suggest clever ways to celebrate the day of love.
• What if I am a Travel Influencer: You can talk about the most romantic places to visit. Similarly, you can talk about traveling on a budget and highlight any great deals out there.
• What if I am a Food Influencer: Food is the first love for most people. You can share some easy-to-try recipes to impress loved ones or even post food reviews showcasing the best restaurants to try on Valentine’s Day.
• What if I am a Tech Influencer: Highlight some of the best tech gifts or talk about how technology is helping people stay connected. You can review dating apps like Bumble and Tinder, talk about the power of video calls, or simply give people suggestions on how to celebrate Valentine’s Day when they are in a long-distance relationship.

There are several Valentine’s Day content ideas for Influencers to try. Find brands that are looking for partners in these and many other niches by joining Afluencer today. Signing up takes a few minutes and is FREE. You will get immediate access to available collaboration opportunities.

Your Audience

The next thing to remember is your audience. It doesn’t matter how interesting your content is, it will not work well if it doesn’t add value to your readers.

For example, if you are mainly followed by businesspersons then you should come up with a topic that they’d be interested in. A good example can be a post about finding work-life balance on Valentine’s Day. Similarly, you can include relevant gifts in a gift-related post, such as stocks.

Also, make sure to draw the line and do not post very seductive or suggestive content if your audience isn’t used to it or if it doesn’t align with what you typically offer. It could upset people and cause them to cancel you.

Bonus Tip: Promote Anti-Valentine’s Day

​​We couldn’t end the blog without giving this Valentine’s Day content idea to influencers.

We understand that not everyone likes Valentine’s Day. The good thing is that you do not have to pretend to like it. Be real this year and talk your heart out.

You do not believe in it? Share why. This report highlighted how 86 percent of people do not believe in Valentine’s Day. You can target these individuals by talking about why you do not celebrate this day. Just make sure to be honest and instead of attacking or dissing people who celebrate this day, you only talk about why you do not celebrate it.

Here are some great Valentine’s Day content ideas for influencers who do not believe in Valentine’s Day:

• Share amusing or unusual love stories that don’t conform to typical romantic narratives. This could include stories about unlikely friendships, unique partnerships, or humorous encounters. You can even list ‘movies’ that promote your anti-Valentine’s Day agenda.
• Encourage followers to celebrate self-love and self-care rather than focusing on traditional romantic relationships. Share your favorite self-care routines, pampering ideas, or solo adventures. Furthermore, you can post a fun and interesting gift guide for people who do not believe in love.
• Create a playlist featuring songs that mock traditional love songs or celebrate independence. Share it with your followers and encourage them to add their favorite rebellious tunes. If you’re creative, go ahead and create your song.
• Create funny skits or parodies that poke fun at common Valentine’s Day clichés or the pressure surrounding the holiday. Humor can be a great way to connect with an audience that shares a similar perspective.
• Engage your audience by hosting a caption contest for a funny or sarcastic anti-Valentine’s Day image. Encourage followers to share their witty captions, and reward the best ones. You can post popular photos, such as Jack and Rose on Titanic, and ask people to give a twist to it.
• Host a Q&A session where followers can ask questions about your views on Valentine’s Day. Respond with humor and share anecdotes or personal experiences that reflect your perspective.

Don’t hate on this special day just for the sake of it. Do it only if you truly do not believe it, otherwise your content will end up looking fake. Also, do not shy away from being controversial as such posts often go viral. But, know where to draw the line.

So, spend some time coming up with a good topic and be prepared to rule the world.

Valentine’s Day Content Ideas for Influencers: Conclusion

These were some of the best Valentine’s Day content ideas for Influencers. Remember that more than 52% of consumers plan to celebrate Valentine’s Day this year with the average consumer planning to spend about $192.80, up from $175.41 last year. There is a huge opportunity for both brands and influencers. Pull up your socks and don’t miss it.

The post Valentine’s Day Content Ideas for Influencers appeared first on AFLUENCER.

]]> https://afluencer.com/youtube-insider-secrets-for-creators/ Fri, 17 Mar 2023 03:47:30 +0000 https://afluencer.com/?p=21577 Jake Fellman was an average guy until he started creating content on YouTube in 2020. From September 2020 to this day, his YouTube creator account has been one of the fastest-growing channels on the platform, with over 15 million subscribers (and counting). The secret behind Jake’s success? Producing short-form videos for YouTube Shorts. In his […]

The post Cracking the YouTube Code: Insider Secrets for Creators to Build a Thriving Channel appeared first on AFLUENCER.

]]> Jake Fellman was an average guy until he started creating content on YouTube in 2020. From September 2020 to this day, his YouTube creator account has been one of the fastest-growing channels on the platform, with over 15 million subscribers (and counting).

The secret behind Jake’s success? Producing short-form videos for YouTube Shorts. In his own words:

“Short-form video is 99% content, 1% everything else.”

As of 2022, there are at least 51 million creators on YouTube, but only a small percent succeed in making an impact like Jake.

If you want to be one of them, this start-to-finish YouTube guide for creators will help you start and scale your channel with proven tips on starting a channel from scratch and maximizing its ROI.

Why Create Content on YouTube?

First things first: Let’s talk about why creators and influencers should focus on YouTube as a distribution channel.

While TikTok’s popularity has soared in recent years, YouTube continues to be a reliable channel for distribution. It promises visibility and organic growth to creators repurposing content from different platforms.

What’s more: creating content on YouTube has many benefits, such as…

Multi-language Audio to Widen Reach

Multi-language audio is one of YouTube’s latest features to let creators add audio tracks in different languages. On top of auto-translated captions, this feature allows you to reach a global audience and deliver content in their native language. The result? Higher reach and increased watch time. Look at this feature in action on MrBeast’s YouTube channel:

Means to Build & Engage a Community of Followers

Unlike other social media platforms, YouTube has always placed more emphasis on community-building. With memberships, creators can monetize their community and engage better with their subscribers. Many creators are also posting original content to give members exclusive privileges. For example, Swagg’s membership offers subscribers a chance to play with the gamer:

Greater Visibility via YouTube SEO

Another great advantage of creating content on YouTube is the share of traffic you can win by optimizing your channel and videos. Having a YouTube SEO strategy can boost rankings in search results, which means more views and long-term traffic. By capturing traffic for several strategic keywords, you can gradually level up your performance with higher watch time, more subscribers, and greater engagement.

Increased Revenue as a Casual Creator with Shorts

Creators can replicate Jake Fellman’s success on YouTube by posting Shorts, which are a section dedicated to short-form video content on the app. This is an opportunity to distribute content from Instagram and TikTok to get more views and boost engagement. In fact, the number of channels uploaded to Shorts daily on YouTube grew by over 80% in 2022. Muaaz, a YouTube creator and strategist, predicts the potential of Shorts for creators:

Enjoy More Monetization Options to Maximize Earnings

YouTube has expanded its monetization capabilities for creators in many ways. Your earning potential goes beyond ads with additional avenues like subscriptions, shopping, and digital goods. Jin Yong-jin, a South Korean creator, multiplied his revenue by adding over 30,000 members to his channel in seven months.

One thing is clear: YouTube can help you level up your creator business by building a deeper connection with your audience and increasing your earning potential. Wondering how to get started on the platform? Next, we’ll share a fail-proof framework.

How to Start Your YouTube Channel: A Quick and Actionable Guide

There’s no shortage of advice on how to start a YouTube channel. But with so many varying tips and best practices for starting your channel, it can get overwhelming when you’re trying to filter the right advice and create your action plan.

We did the legwork for you to create this short and actionable guide on starting a YouTube channel with only the most essential steps. Let’s dive in.

1. Determine your niche and build a foundational strategy

The first piece of the puzzle is finding topics you’re passionate about and creating a strategy around them.

To succeed as a YouTube creator, you need to consistently publish niche content with unique insights and appeal. So, if you pick a niche randomly—or worse—don’t pick one at all, you’re setting yourself up for failure.

“When it comes to being a creator, the quality of your content is just as important as the quantity. Far too many people advise just to post six times a day, but that doesn’t mean anything if the quality of what you are doing isn’t up to par. Quality matters in terms of storytelling, editing choices, and even the length of a video.”

Chris Lawrence, YouTube Creator

Picking a niche requires research and self-analysis. You need to know the competition and visibility for any niche you choose. Here are five questions to consider when finalizing your niche:

• How much do you already know about [your niche]?
• What other creators are already producing content in [your niche]?
• How will you position yourself to differentiate your channel from others?
• Will you enjoy creating unique content and sourcing insights for [your niche]?
• What’s the traffic volume for some of the most and least popular keywords in [your niche]?

With this prep work, you can decide the best option for your channel. Try experimenting with multiple inter-related niches and then picking the best-performing one.

Once you’ve narrowed down your niche, focus on setting the groundwork for your channel. This means performing market and audience research to guide your content strategy in the next steps. This initial research will prepare you to create high-quality content targeted at your ideal viewers.

2. Outline goals and benchmarks for your channel

Creating a YouTube channel is a lot like going on a road trip. Without an itinerary of where you’re headed, you might get lost in the middle of the journey.

For YouTube creators, an itinerary includes a set of goals, milestones, and metrics that will help evaluate success. This roadmap helps creators plan content to help achieve those goals and prevents them from going off track and delaying their growth targets.

“My first 30 days, I posted a video every single day on YouTube. This was back in 2020, before Shorts. Each video was around two to eight minutes long. It was a ton of work, but ‘putting in the reps’ was wildly helpful to learn what worked. For YouTube particularly, I think if you base your topics on SEO keyword research, it’s a no-brainer to help you start ranking. Quality will come. Perfection is what kills 99% of new channels, in my opinion.”

Dara Denney, YouTube expert

Here are a few best practices to determine the goals, milestones, and metrics for your YouTube channel:

• Look at your direct competitors and map their growth to set basic benchmarks for yourself.
• Create a big-picture vision for your channel to define where you want your channel to be in a few years.
• Break down this big picture into realistic and time-bound goals—these can be a set of quarterly or yearly goals.
• Go deeper to establish smaller milestones and timelines for every goal to ensure you have a clear game plan for achieving these goals.
• Do a risk analysis and survey fellow creators to identify potential challenges you might face and create a mitigation plan.
• Select relevant metrics for every goal and set a review workflow to monitor your progress.

Remember: goal-setting isn’t a one-and-done process. You have to revisit your goals and milestones as you move forward and modify them to push harder instead of becoming comfortable.

3. Design an airtight content strategy and start creating

When you know your target audience and core topics, chalk out an in-depth content strategy to create meaningful content.

Listing your preferred topics for an entire week or month at once and batch-creating content can help you maintain a steady momentum and stick to your publishing schedule without breaking a sweat. That’s the mantra Matt Gray follows for publishing content across platforms, including YouTube.

Follow these actionable tips on creating your YouTube content strategy:

• Define your core content pillars and list the main goals for each video—educate, inspire, and entertain.

• Outline the guiding principles for your content based on what you want to achieve with your channel—build awareness, create a community, maximize revenue, and more.

• Decide and divide your topics into these categories:

• Create a distribution plan to maximize visibility for your content by sharing it on different channels in other formats.

Put simply, a content strategy prevents you from shooting in the dark. It encourages consistency and streamlines your content creation and distribution workflows.

“I try to leverage other platforms like my blog, email, and Instagram to share my new YouTube videos. I use my Community tab (although not consistently) to tease a new video and spark conversations. It’s also wise to try to answer each reply, as it helps build community.”

Elna Cain, YouTube Creator

4. Create, verify, and optimize your YouTube account

Now that you’ve created a fail-proof roadmap for your YouTube channel, it’s time to create an account and get the ball rolling.

Sign up on the platform or log into an existing account. Go to the menu on the right and hit the Create channel option. Follow the prompts to set up your account and then customize the layout. Add your branding to the channel with a profile photo, banner, about section, and more. You can also customize your channel’s URL when you collect 100+ subscribers.

Once these basic details are in order, focus on verifying your account. Note that account verification isn’t the same as the verification badge you receive on crossing 100k followers.

Verify your YouTube channel to prove the validity of your contact information to upload custom thumbnails, long videos, live streams, and more.

The final step is about optimizing your YouTube account for a search-friendly presence. While we’ll discuss the nuances of YouTube SEO in detail shortly, you can start with these tips:

• Create a channel trailer to give new visitors quick context about your content.
• Create custom thumbnails with overlay text and your branding to attract more viewers.

Wono, a YouTube strategist, stresses the importance of custom thumbnails and titles…

• Design topic-based playlists to club together videos on the same themes for a longer watch time.
• Choose the most popular keywords in your niche and add them to your channel description.

With that, you’ve finally started your journey as a YouTube content creator. But it’s not over yet.

5. Monitor performance to see what resonates with your audience

The final step in starting your YouTube channel is tracking your progress. Winning new subscribers and watching the numbers on your analytics dashboard grow feels great. But if you want to sustain and scale this growth, you have to consistently track performance and see what’s working and what’s not.

“Compelling video thumbnails oftenresult in more views. Create ones that are compelling (not clickbaity) but enough to catch someone’s eye while they’re scrolling and. I use Canva, so I also make sure that any words or font contrast well with the thumbnail to make it pop.”

Josh, Host of of The Wild West Extravaganza

As a best practice, choose metrics relevant to your goals and monitor this data to analyze your progress. Besides checking the numbers on the Youtube Creator Studio Analytics, you can:

• Add trackable links to your video descriptions.
• Split-test different video thumbnails to see what format performs best.
• Ask customers if they heard about you via YouTube.
• Keep an eye on referral traffic sources from other platforms.
• Use social listening tools to see who’s mentioning your YouTube channel.

Use this five-step framework to set up your brand-new YouTube channel and diversify your presence as a creator. If you’re already posting content on the platform but struggling to increase visibility, the next sections are for you.

How to Increase YouTube Views: 4 Best Practices 

Ask any YouTube creator why they stopped creating content on the app, and you’ll likely get the same answer: not getting enough views on their videos.

Creators can easily feel discouraged when they don’t attract enough viewers to their content. Imagine hours of hard work and creative effort resulting in hardly 500 views. So, we curated these hands-on tips to help you increase YouTube views and watch your channel thrive.

1. Optimize your content for YouTube SEO

SEO isn’t the silver bullet, but for YouTube, it’s the closest thing to one. Optimizing your content and channel for search can win you higher rankings in relevant searches and increase your visibility.

Here are a few tips to make your content more SEO-focused:

• Perform keyword research using tools like Ahrefs and Semrush to identify high-volume keywords with a good reach.
• Decide topics and content formats for your shortlisted keywords and incorporate each keyword in the video title, description, tags, file name, and thumbnail.
• Add transcriptions and captions to your video to help the algorithms understand your content easily.
• Create timestamps for the ease of watching your videos and engaging your viewers.
• Selectively add CTAs to encourage viewers to perform the next steps and maximize engagement.

Tap into the power of the world’s second-largest search engine to drive more traffic to your channel and add more subscribers.

2. Implement audience engagement tactics

Your engagement rate can make or break your YouTube channel’s success. It tells the algorithm whether subscribers enjoy your content or not.

Here’s our best advice to ensure you’re engaging your audience effectively and giving them content worth consuming:

• Hop on the viral trends bandwagon and put your personal spin on it to attract more viewers.

• Design catchy and appealing thumbnails supported by intriguing copy to get more eyeballs.

• Create short-form videos and repurpose original content into Shorts to maximize engagement.

• Regularly interact with your audience through live streams and incentivize engagement through giveaways.

• Use techniques like pattern interrupt—a change in the visual style and tone in a video to refocus viewers’ attention—in your content to avoid boring your viewers.

Remember: the more seamless the viewing experience, the higher engagement levels you can achieve.

3. Maximize watch time with topic-wise playlists

Watch time is a crucial ranking metric on YouTube. It measures the total time users spend on your channel. Rather than calculating the watch time for individual videos, it counts the collective time spent watching multiple videos from your channel.

If people stick around for a long time, it’s a positive indicator of high engagement levels on your channel. As a result, this can bump up your rankings and increase views.

Grouping videos on similar topics or themes is a surefire way to maximize watch time. This allows visitors to consume content and watch multiple videos seamlessly. For example, a finance content creator, Eric Andrews, has designed these topic-wise playlists to educate his audience on different subjects.

4. Create a distribution strategy to promote videos

One area where most YouTube creators drop the ball is distributing their videos properly. A solid distribution strategy can spread your content across multiple sites and reach diverse audiences, leading to even more views.

Design a steady pipeline to promote every new video on your channel. You can repurpose it into a carousel for Instagram and LinkedIn, a Twitter thread, an email, a blog, and so much more. Choose the most feasible options and then create different spokes to distribute your original video.

Here’s a great example from freelance writer and creator, Colleen Welsch. She runs a YouTube channel named The Freelance Writer’s Guide and promotes every video on her newsletter and also her Instagram feed.

How to Win More Subscribers for Your YouTube Channel

You’re getting great views on every video, the watch time is increasing steadily, and the engagement rate shows promise. Now, the bigger question is: how to scale these numbers and grow your channel?

The short answer: adding more subscribers

Getting more views is easy if you optimize your content and promote it well. But getting more subscribers is a long-term process to build enough credibility for yourself and win viewers’ interest. Here are four solid ways to do this for your channel:

Make your channel appealing to new visitors

What happens when a user lands on your channel for the first time? They’ll either get confused/bored and leave the page or explore different sections and watch your content. If you want the latter (duh!), then you have to design your channel to appeal to these first-time visitors.

One way to do this is by cleaning and organizing your channel. Do regular housekeeping to delete fluff content, re-write descriptions, and create more intriguing thumbnails.

Your channel trailer also plays a critical role here. It has to be compelling enough to hook your viewers and hold their attention till the end. Besides, it should give them convincing reasons to watch more videos and hit the subscribe button.

Invest time and money to improve content quality

Let’s face it, you might be losing your viewers to your competitors because their videos are of better quality. Improving quality doesn’t necessarily mean buying expensive equipment for your video setup. You can level up your content quality by:

• Sourcing unique and fresh ideas to educate/entertain your audience.

• Editing your videos for a more professional look and feel with tools like VEED and Filmora.

• Creating timestamps to break down the content into skippable sections.

• Talking to your target viewers about their preferred content and adjusting your video creation process to match these preferences.

Create irresistible calls-to-action (CTAs) to increase subscriptions

Adding CTAs is a fairly common tactic to add more subscribers. But not every creator uses this tactic properly. You can overwhelm viewers with too many CTAs, confuse them with unclear phrasing, or create zero impact with generic lines.

To hit the right spot with your CTAs, create multiple variations and run A/B tests. This will tell you the overall performance of each CTA and rank all the versions based on their impact.

For example, Max Müller adds a simple CTA in the description of his videos for viewers who want to learn more about the topic.

Promote your channel among relevant audiences

Distributing your content can increase views on individual videos. But promoting your channel is a great way to get more visitors to your account and convert them into subscribers.

Reach the right audience by promoting your channel in niche communities. You can also partner with fellow creators to tap into their network for promotion. Besides, don’t forget to use your own network to share glimpses from your YouTube channel.

Here’s how Kaleena Stroud, a copywriter, and creator, promoted her YouTube in a community of content marketers on Slack.

Measure & Scale your YouTube Channel with 7 Metrics

We’ve said this before, and we’ll say it again: tracking your progress is non-negotiable for success on any platform. But when it comes to YouTube, you might get confused by too many KPIs—which ones to track and how to analyze the numbers?

To eliminate this confusion, we created this list of seven essential YouTube metrics to measure your performance:

1. Watch time: The total time people spend on your channel watching multiple videos. The YouTube algorithm prioritizes channels with higher watch time in the search results. The Watch Time metric will show you the time for individual videos and also a ranking of all videos based on this value.
2. Engagement: Includes multiple metrics such as views, likes, comments, shares, subscribers, and more. It measures viewers’ interactions with each video and determines the content’s ranking accordingly. It also includes the average view duration to indicate whether viewers like the content.
3. Traffic Sources: Records the traffic coming from external channels. It tells you where users found your channel or video. This metric is crucial to shaping your content distribution strategy to double down on channels driving a large chunk of the total traffic.
4. Subscriber Growth: This metric tracks the increase or decrease in your subscribers. It also gives you more insight into your subscribers, covering parameters like location, age, gender, and more.
5. Click-Through Rate (CTR): Calculates the percentage of people clicking on your video. It’s a good metric to test the effectiveness of your thumbnails and titles. A higher CTR means more people resonated with the thumbnail/title and wanted to watch the video.
6. Audience Retention: Indicates how many people watch your video or drop off. The rate is available for every second of the video so that you can get granular insights into the retention and drop-off rates.
7. Playlist Engagement: Engagement rate for individual playlists. You can learn which topics or themes resonate more with your audience and differentiate the top-performing playlists from the rest. If your engagement rate for playlists is poor, change your approach to increase retention.

Get Ready to Build Your YouTube Empire

Done right, YouTube can unlock the gateway to a stronger community and more revenue for creators. But while most creators start on a strong note, they lose momentum, and their YouTube channel takes a backseat.

So, we created this start-to-finish guide to help creators like you launch their YouTube channel and sustain its growth in the long haul. Remember to be patient and put in consistent effort to see your channel thrive!

Once you’ve built an impressive channel, set up your Afluencer profile to secure brand partnerships and earn more.

The post Cracking the YouTube Code: Insider Secrets for Creators to Build a Thriving Channel appeared first on AFLUENCER.

]]> https://afluencer.com/user-generated-content-guide/ Sun, 06 Nov 2022 02:04:00 +0000 https://afluencer.com/?p=20149 When IKEA wanted to break into the UK and Ireland markets, they faced the challenge of creating a mix of global and local content to drive sales. The furniture brand nudged its local customers to share pictures of their products at IKEA at Mine, a platform dedicated to user-generated content (UGC). This emphasis on UGC […]

The post A Start-To-Finish Guide On User-Generated Content appeared first on AFLUENCER.

]]> When IKEA wanted to break into the UK and Ireland markets, they faced the challenge of creating a mix of global and local content to drive sales. The furniture brand nudged its local customers to share pictures of their products at IKEA at Mine, a platform dedicated to user-generated content (UGC).

This emphasis on UGC marketing increased IKEA’s engagement rate by 2.7X, the conversion rate by 3.54x, and social media reach by 27%.

If you’re wondering what it takes to unlock this massive level of success using user-generated content, we’ll give you all the tips, best practices, and examples in this article. Stick with us till the end, and we’ll also tell you how working with influencers can ramp up your ROI.

What is user-generated content?

User-generated content is all the organic content your customers create for your brand. It can be a social media post, an email, a video, or other formats. Users post this brand-specific content organically to share their experience with your brand or participate in a community contest.

“People already consume user-generated content daily. A few examples: Product or company reviews, how-to’s demonstrating how to use a product, and shopping hauls with latest purchases.”

-Shama Hyder, CEO & Founder at Zen Media

Here’s a great example of UGC by Chubbies. The apparel brand has a popular hashtag, #chubbiesshorts, on Instagram to capture user-generated content in a single place. With close to 20,000 posts, this hashtag acts as a real-life, unfiltered catalog for the brand.

6 Undeniable benefits of creating UGC content

It’s no surprise that the ecommerce market is more competitive than ever, with marketing campaigns raising the bar every year. If you want to convince target buyers, win their trust, and hit your revenue goals, you must go beyond the mainstream marketing tactics. This is where UGC can turn the tables in your favor. It’s a customer-centric and cost-effective marketing technique with a good ROI.

“The mistake brands make on social media, especially when trying to create community, is focusing on being interesting without investing their interest in people. Sharing user-generated content is critical to success now.”

-Kurt Elster, Shopify Expert

Here are a few reasons you should invest in UGC to connect with your target buyers:

1. Creates an authentic brand image

Customers don’t want to buy from just another brand. Instead, they dig deep by searching on the internet or asking their friends for recommendations to weigh all their options and make a buying decision.

One key factor that outweighs all others in this pre-purchase research is authenticity, as 88% of people agree. To build an authentic brand image, you must go beyond the standard hard-selling ads and branded content. That’s where UGC comes into the picture.

User-generated content is unfiltered and unsponsored content shared by actual customers. It works as word-of-mouth marketing, showing interested buyers what they will get if they buy from you, thus building more authenticity for your brand.

Put simply, UGC connects actual and potential buyers to make a case for you and create a positive reputation.

2. Builds social proof for the brand

Starting an ecommerce store is not enough. You need to win your customers’ trust and create social proof that your products are worth the price.

As opposed to the planned and polished branded content flooding your social media feeds, UGC brings real experiences to the table. It includes organic insights and opinions from your happy customers. This content nudges potential buyers to trust you over other brands and buy from you. After all, 91% of shoppers rely on customer reviews to finalize purchases.

3. Accelerates buying decisions

User-generated content creates a positive sentiment around your brand. It wins people’s trust, influences them positively, and pushes them down the sales funnel toward a purchase. Not just that, but it also builds enough confidence in interested buyers to speed up these buying decisions.

For example, if a customer posts a glowing review of your products on Instagram, their friends and acquaintances looking to buy something similar will be more inclined to place their order with you.

This explains why 90% of US shoppers consider UGC a decisive factor in their purchase decisions—it assures them that they’re making the right decision.

4. Wins customer loyalty and trust

UGC is not just about driving sales; it’s equally about creating a community of loyal customers. Sharing brand-specific content allows your buyers to be a part of your brand’s growth instead of just being a sales figure. It deepens engagement and solidifies their relationship with your brand.

This brand affinity results in long-term loyalty and trust. In essence, UGC shows customers they matter and makes them brand advocates.

5. Aligns with social commerce

UGC builds a stronger case for social commerce—shopping directly from social media platforms.

You can integrate your social store with UGC marketing. So, when users see a customer’s post about your brand, they can instantly jump to the relevant products in the post, read its specifications, and check out to finish their purchase.

UGC simplifies social commerce for brands and customers alike. Brands don’t have to push their products through ads to get more sales. On the flip side, customers can see your products in real life, decide to buy a product, and buy it in a few clicks without ever leaving the app.

6. Increases organic reach

With so much marketing noise and clutter, reaching the right people is no cakewalk. Good quality and positive reviews are not enough to put you in front of your target audience. You need that extra boost of visibility to reach untapped markets and meet buyers where they are and convert them.

UGC enables brand discovery and enhances your reach to bring more buyers into the funnel. It’s a proven way to increase audience engagement, leading to more shares and visibility across social media.

7 User-generated content examples that work (and why)

Building your user-generated content strategy from scratch can be challenging. The best way to learn what would work for your brand is to analyze what other brands are doing and why their UGC strategy is a hit.

We’ve done the legwork to give you seven great examples of user-generated content and why these campaigns work.

1. KeepCup

KeepCup sells reusable cups and bottles. The mission-driven brand has a great community of buyers on Instagram, creating UGC with the hashtag #keepcupbrew. The hashtag has over 4000 posts in different formats, spotlighting different KeepCup products and sharing reviews.

With over 170k followers on Instagram, the brand effectively uses this platform to engage with its existing customers and attract new ones. Besides this hashtag, you’ll also find user-generated posts on their main IG feed.

2. One Kings Lane

One Kings Lane is a furniture brand with its own hashtag, #myOKLstyle, to bring all its UGC content to a single place on Instagram. The brand has a massive network of nearly 900k followers on IG with over 200k user-generated posts on their hashtag.

These posts make it easy for any interested buyer to look at the brand’s catalog in real life and make a purchase decision. Since buying furniture is a significant investment, people can also get added assurance about the quality and look of OKL’s products.

3. d’you

d’you is a skincare brand with a solid UGC marketing strategy for Instagram. They actively post user-generated content in their main IG feed. Most of these posts include product reviews and advice on how to best use d’you’s products.

This way, the brand can create enough social proof to convert potential buyers. They can also educate their audience on the best ways to use their products to see visible results quickly.

4. Benefit Cosmetics

Benefit Cosmetics strategically uses its million followers on Twitter to produce and promote UGC content. The beauty brand frequently shares and retweets user-generated posts to show how customers love their products.

Their strategy helps engage its existing customers because they feel validated when the official account retweets its content. What’s more, it convinces potential buyers to buy from Benefit Cosmetics because so many people are already sharing great reviews for them.

5. Tecovas

Tecovas is an up-and-coming footwear brand with a sizeable network on Twitter. They frequently retweet their customers’ content to pepper their Twitter feed with UGC content.

This tactic creates a positive reputation because interested buyers can see what these boots look like in real life. These user reviews also convey that the customers are happy with the product’s quality and style.

6. Supergoop!

Supergoop! is a skincare brand selling sun protection products. Their UGC strategy is an excellent example of building social proof and creating buyer interest through high-quality user-generated content on TikTok.

Most of Supergoop!’s UGC videos show how to use their products. These videos also reiterate the brand’s key value proposition of caring for your skin correctly.

7. Jones Road Beauty

Jones Road Beauty differentiates itself in an oversaturated beauty market with a kick-ass UGC strategy for TikTok. The brand uses a mix of paid and organic marketing tactics on TikTok to produce a massive pool of UGC content.

Their aggressive UGC marketing efforts on TikTok ensured that 34% of their yearly revenue came from the platform. They specifically showcased women in their 50s on their TikTok page to garner a lot of buzzes and build a strong community of users creating brand-specific content organically.

How to create user-generated content: 5-step guide

UGC content is a double-edged sword—if you don’t have a solid strategy to guide your user-generated content campaigns, it can easily backfire and harm your brand. Thankfully, drawing out a user-generated content strategy is easy with our 5-step process.

Let’s break down all the steps to get you started:

1. Define strategic goals for UGC campaigns

First things first, start with your goals behind the UGC campaign. Answer why you’re creating UGC content and define your campaign purpose before you get cracking.

Your goals can be anything, including but not limited to:

• Building brand awareness
• Breaking into a new market
• Improving customer trust
• Ramping up engagement
• Driving more sales

Setting strategic goals will clarify what you want from customers. It’ll also help finalize the right platforms, choose the ideal content formats, and pick the best ideas for your campaign.

2. Decide platforms to create high impact

Once you’re clear on why you’re running a UGC campaign, focus on selecting the right platforms to hit these goals.

Every avenue offers a unique value for your goals. For example, posting UGC content on your website can improve your traffic and conversion rates, while putting the same content on social media can increase discoverability and engagement.

When shortlisting the ideal platforms for your UGC campaign, remember to factor in your customer preferences too. Check where they hang out the most and would be interested in sharing brand-specific content.

Broaden the focus of your UGC strategy to look at the following:

• Your campaign objectives
• Your social media strategy
• Your audience preferences

Use these insights to pick platforms with the most promising ROI. After finalizing the right channels, strategize for what works best on these platforms and revisit your audience preferences to create high-impact campaigns with content that resonates with your target buyers.

3. Learn more about your audience preferences

Your customers lie at the core of your user-generated content strategy. So, it’s crucial to understand their preferences and shape your campaigns accordingly.

Take a pulse of your audience by interacting with them through surveys, polls, and social media activity. Use these insights to choose the content format that works best for them. Here are a few formats to consider:

• Images
• Videos
• Livestreams
• Reviews
• Blogs
• Emails
• Podcasts
• Case studies

Pick a mix of these formats to reach multiple buyer personas with varying preferences. Keep in mind the platforms you’ve shortlisted in step two to choose the content formats for your campaign.

For example, if you choose Twitter as your ideal platform, you can share images, videos, and links to other content formats. However, if you pick Instagram, videos would perform much better than most other formats.

4. Create clear guidelines for the type of content you want

Now that you’ve established your goals and selected the best platforms, you’re all set to roll out the campaign to the end users. But without clear guidelines on what type of UGC content you want, the results might be disappointing.

More than 50% of brands tell customers precisely what kind of content they want. So, instead of leaving it all on your customers, give them some ground rules for their content. This will also make the results more consistent and impactful.

Guidelines can include specific details like your hashtags, main channels for posting, and accounts to tag.

5. Work with influencers to maximize reach and trust

Including influencers in your UGC strategy is an underrated tip to take these campaigns to the next level and maximize the ROI. Influencers address a wider audience and help you reach more people unaware of your brand. This way, you can get more traction for your campaign and skyrocket the results.

We’ll explore the best ways of working with influencers to double down on UGC marketing for your ecommerce brand.

Working with influencers and creators to produce UGC at scale

On the surface, influencer marketing, and UGC marketing seem like they’re on two different ends of the spectrum. But in reality, ecommerce brands can leverage influencers to accelerate their results from a UGC campaign.

Collaborating with influencers for user-generated content means you can target a broader audience, encourage more people to participate, and drive more conversions.

Take a look at these four best practices to work with influencers and creators for your UGC marketing campaigns:

1. Prioritize long-term partnerships over one-time projects 

Brands can’t take the paid influencer marketing route to succeed at UGC. Instead, you need to build a meaningful partnership with a select few influencers who champion your brand. This shows how these influencers are genuinely invested in your brand and not vouching for it for the sake of a sponsorship.

Building such partnerships is also crucial to win users’ trust. Think about it—who would you trust more, an influencer vouching for a brand since the very start or an influencer randomly posting about a brand for the first time?

The bottom line: find brand-fit influencers and prioritize healthy influencer relationships over transactional projects to turn them into brand ambassadors.

2. Design a comprehensive brief for the influencers

Like any other influencer marketing project, a UGC campaign requires you to share a list of dos and don’ts with the influencers. Create a detailed brief to clarify your expectations.

Here are a few things to include in your briefs:

• Brand voice, tone, and purpose
• Preferred content formats and channels
• Products and core value propositions to spotlight
• Creative directions for shooting the content
• Content ownership rights and permissions
• Ways to reuse and promote their content

Add any details that will help influencers create laser-focused content to influence your existing customers. You can also include a breakdown of the review and approval workflow to keep them on the same page for the next steps.

3. Experiment with different post ideas for UGC campaigns

Give your influencers the creative freedom to test various ideas for your campaigns. Analyze these posts carefully to see what’s working and what’s not to make your strategy more airtight.

Here’s a list of ideas to experiment with for your UGC campaigns:

• Create hashtags and run contests: One of the more popular ideas on platforms like TikTok and Instagram, brands create custom hashtags to create a library of UGC content. Influencers can also start trending contests, encouraging more people to participate and increasing traction for your campaign.

• Produce brand reviews or testimonials: Influencers can also create review posts or videos highlighting the benefits of buying from your brand. These posts create solid social proof and get more customers to share their experiences.

• Do a how-to sequence about the product: Brands also go for how-to videos, educating customers about the best ways to use their products. Influencers become a trusted source for users to learn more about your brand.

• Make unboxing content: Another popular collaboration idea for UGC campaigns is unboxing videos. Influencers can tell viewers your primary value propositions while unboxing a hamper of products they’ve received.

Let your UGC creators and influencers take the reins of your campaign to experiment with their ideas and produce standout content to wow your audience.

4. Go beyond social sharing for UGC influencer content

When you think of UGC marketing, social media is the number one (and potentially the only) platform you’d think of. But collaborating with influencers means you can cross-promote your UGC content in many channels, like:

• Ads: Convert the best-performing posts into ads to create a more authentic brand image and convert that into sales.

• Website/app: Publish your UGC content on the website or mobile app to show users how much your customers love your brand.

• Email newsletters: Spread the word about your user-generated content as far as possible, with newsletters going out to a select list of subscribers.

Don’t limit yourself to just social media to get the benefits of influencer-led UGC. Put this content to best use on various customer touchpoints to reinforce the value customers find in your brand.

Leverage the benefits of UGC to establish a prominent brand presence

User-generated content is like word-of-mouth on steroids. It helps you stand out in an aggressively growing ecommerce market, builds a genuine rapport with customers, and gives potential buyers the confidence to buy from you.

The best part: you can multiply these benefits of user-generated content by bringing influencers into the equation. Influencers expand your reach to a bigger audience, maximize engagement, and create more credibility for your brand.

Find the best influencers to collaborate with on Afluencer and plan your UGC campaigns with our tried-and-tested best practices.

The post A Start-To-Finish Guide On User-Generated Content appeared first on AFLUENCER.

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