These fashion micro-influencers may have a smaller following, but what they have to offer brands on the hunt for a Collab is huge. They’re more relatable than A-list celebs and keep their audience engaged. Read on for everyday looks, high fashion, and a whole lot of authenticity.
Meet Gabriela. She’s a Brazilian living on the upper east side and a full-time mom and micro influencer.
This may be a page about fashion but it’s wonderfully wholesome as well. Scrolling through her page you can expect to see awesome shots of lovely outfits – everything from flowing maxi dresses (which seem to be a favorite of Gabriela’s – and for good reason) to lingerie, coats to boots, beanies to jeans.
What’s also great is that even if it’s just a post about her just hanging out with her adorable child, you can be sure that Gabriela’s outfit is well put together. Even if she’s in pajamas.
When it comes to Collabs, they’re scattered throughout her feed so you know she’s got her Collab game on point. She’s partnered with brands in fashion, lifestyle, beauty, travel, and so much more.
With an Instagram following of 37k and a great engagement rate of 3.3%, a partnership with Gaby should be on the top of your list.
Representing Atlanta, Georgia in the USA is Angely. She has a passion for fashion and creating content that is relatable.
“Outfits that are 100% repeatable”. Finally! A fashion micro influencer with a practical take on fashion. Is this relatable or what? And true to her word, a quick scroll through Angely’s feed and you’ll find wardrobe staples that you can easily mix, match, and repeat!
Angely Ponts is also active on YouTube where she has 2.5k subscribers. That’s where you’ll find quick clips on styling outfits, as well as some GRWMs, fitness content, and a peek into her life.
It doesn’t end there. She’s partnered with Fabletics – an activewear brand. She’s also partnered with brands in beauty and lifestyle, to name a few.
Also representing Georgia is this two-time college grad, Brittany. She loves fashion and is living her best life sharing this love with us.
Maybe it’s the red hair, maybe it’s the bright smiles. Could be her infectious personality. Whatever it is, we’re getting positive vibes right off the bat and we love it. When it comes to her taste in fashion, we’re totally feeling it too. It’s laid back yet super cute and stylish – super relatable.
Brittany shares a lot of content – GRWMs and OOTDs, peaks into her life, outfit details, and recommendations, not just for clothing but places to visit and where to eat as well. That’s it, I’m sold 🙂
When it comes to partnerships, Brittany has teamed up with several brands in fashion, food & beverage, health, and more. To be a part of Brittany’s positively uplifting world, get in touch for a Collab!
Meet Carly from Florida. She’s a micro-influencer with a passion for photography, all things Jeep, and, of course, fashion.
Road tripping meets fashion in a very practical way. Everything Carly wears is 100% in line with what her lifestyle appears to be like. Her Instagram content paints a very specific picture. The image of a woman taking a road trip in her Jeep… her hand windsurfing as she drives… ripped jeans… rock ‘n roll T-shirt…
Ok back to reality. What we also love about this micro influencer’s content is the wholesomeness. The relatability. The authenticity. She’s definitely doing something right – her engagement rate is a whopping 5%!
If a Collab with Carly sounds right up your alley, what are you waiting for? You know what to do.
Pennsylvania, USA stand up! You’re represented by Erin, a fashion micro influencer and digital content creator who loves women’s clothing and enjoys sharing the more everyday fashion inspo.
That’s probably what we love most about Erin’s content. The fact that it’s mostly the everyday look that she’s nailing. If you feel as if your regular jeans and a tee need an upgrade, turn to Erin’s Instagram page because she knows how to elevate the basics.
Another thing about Erin… she loves a good accessory. You’re more than likely to find her rocking a cute (and probably colorful) handbag, jewelry, hats, sunglasses, and more.
Because she rocks a complete look, you know her partnerships are with brands dealing in all of the above. Don’t just elevate your everyday style, elevate your brand and Collab with Erin. #advertismentvoice
Say hi to Gvantsa based in Delaware, USA. She’s got 10.7k Instagram followers and while her personal style is minimalist, her engagement rate is on max and sitting at 6.1%. Let’s take a look at how she does it.
Minimalist style and support for sustainability. Gvantsa’s feed feels fresh, clean, and makes for easy scrolling. No sensory overload here but prepare to be intrigued. How does she make minimalist look so good? Maybe it’s her subtle yet very present confidence. Maybe it’s the unbothered yet not vain vibe. Dunno about you but we kinda just want to keep scrolling through her feed. All-black outfits (not à la Kim Kardashian’s 2021 Met Gala look); yes, please! No wonder she’s got such an amazing engagement rate.
Go on, check it out for yourself.
This is Mayisha from New York. Her focus is on minimalist fashion, sustainable clothing, home decor, as well as high-end lifestyle.
Come through minimalism!
*stares at the clutter in my own home
Over on @mayisha.nyc is an amazing flow of content. What an aesthetically pleasing feed! Mayisha does a great job of blending fashion content with her other passions. No hodge-podge of content here. It’s clear to see the connection between her style and her love for home decor, for example. There’s a common thread.
She’s also the founder and designer over at @defoe.co. This is a brand that designs minimalist, sustainable, handcrafted statement jewelry. What’s fashion without accessories? They go hand-in-hand in our opinion.
It would be a good idea to work hand-in-hand with Mayisha… also in our opinion.
Meet Nidhi. She’s a blogger from Boston, Massachusetts in the USA, with a focus on fashion and lifestyle.
Nidhi is a fashion micro influencer, but based on her content, total following of over 36.6k, and her superb engagement rate of 4.7%, she is well on her way to being promoted to the league of macro-influencers. The best part about her content, it’s authentic and wholesome #anotherone #djkhaledvoice.
Whether she’s sharing casual outfit inspo or shining in her culture’s traditional attire; posting pictures of the family or showing a night out on the town, Nidhi’s always flashing a vibrant smile. This is another micro influencer just doing her thing and sharing it with the world.
She’s on top of her Collab game, having partnered with brands in fashion, lifestyle, home, health, and more. A partnership with this rising star is a must!
Alison, a model, is representing Texas. She’s also an aspiring doctor who enjoys expressing herself through fashion.
Looking for a model? Alison sure knows how to work a pose… and an outfit. A quick scroll through her feed feels like having a front-row seat to the catwalks of the world. We love the range of looks this fashion micro influencer gives her a 10,000-strong audience. There’s a look for everyone and you don’t have to be a fashion model to pull it off.
If you’re looking to partner with a model, Alison is a shoo-in.
Based in Turkey, Catherine is a fashion micro influencer with a fantastic engagement rate of 3.9% and an Instagram following of over 23k.
Yaaasss Catdiva, yaaaasss! First of all, can we just say that her name is fitting… we’re getting diva vibes in the best way! We also get the feeling that Catherine is always well-dressed, no matter the occasion. Whether she’s in swimwear, a coat, jumpsuits, or jeans, her style game is on point.
Her captions are short and sweet, giving her followers the opportunity to really appreciate what this page is all about: the look. And you know what they say, “A picture is worth a thousand words”.
If you’re a brand looking to partner with a micro influencer exuding fabulosity, you can’t go wrong with a Collab with Catherine.
Now we head to Nigeria where Sarah, a model with a love for all things fashion is working this micro influencer game – her engagement rate is a whopping 9.1%!
Sarah is serving look after look after look. Whether she’s posting a selfie or a high-fashion picture there’s a sense of effortlessness. We actually love the combination of high-end and a good old bathroom selfie 🙂 It adds some relatability to the world of fashion micro influencers.
She’s sure to post outfit deets – thanks Sarah – so that all 10.5k (and growing) followers can rock the look themselves.
If you’re looking for a fashion micro influencer/ model who takes her trade seriously, Sarah’s who you’re looking for.
Better get your fire emoji ready because, judging from the comments, it’s a LITuation over here.
Rounding up our list of fashion micro influencers is Melissa in Alberta, Canada. She’s got a serious passion for fashion and is a proud girl mom to two mini-fashionistas. It’s a family affair!
Melissa loves getting the family involved in her Instagram content. Here you can look forward to matching outfits with herself and her kids (she ropes her husband in too sometimes), bright smiles, and just all-out adorableness. She’s living her best life with family and fashion… what more does anyone need?
What we love most about @fashionablylategirlmom is how fun this page is. You can’t help but smile!
What a list! There’s nothing micro about these fashion influencers. While their stars are on the rise, they’re also totally relatable, authentic, and keeping their audience engaged. The close relationship between micro influencers and their audience is what makes these creators the perfect choice for fashion brands.