Posted on April 09, 2020
Responsible Marketing During A Pandemic
In times of crisis, it’s important for brands to make changes to their marketing strategy. Changes that will reflect and address these sensitive times in a thoughtful and responsible way. It’s a tough and confusing time for businesses and customers alike. Creating the right marketing approach could help your brand avoid mistakes, make the right […]
Posted on March 20, 2020
How to Use Your Brand Image to Find Influencers
One of the largest difficulties faced by companies who are trying to incorporate influencer marketing into their marketing strategy is how to start finding the right influencers to work with their brand. You must be certain that the online personalities you’re collaborating with fit with your brand’s goals and complement your image. Also, make sure […]
Posted on March 01, 2020
What Does EA and Your Company Have in Common? You’re Both Interested in Influencer Marketing
Well, we hope that you are into influencer marketing because Electronic Arts (EA) definitely is. EA is a name that needs no introduction. If you love games then you must have played or heard of titles like Need for Speed: Heat and Apex Legends, both from this popular company. Now a publicly traded company, EA’s […]
Posted on December 18, 2019
Why Influencers Should Be A Part of Your Christmas Marketing Strategy
To get the most out of your Christmas holiday marketing, you should consider including influencers as part of your strategy. These are the 3 main reasons why: 1. Too Many Christmas Ads Christmas time is one of the busiest times of the year for retail, and this includes marketing and ads. During this season there […]
Posted on November 19, 2019
Social Media Performance 3 More Things You Need to Know
Your social media performance should be a vital part of your branding and marketing strategies. Maintaining an active online presence will help you grow your audience and customer base. We’ve already talked about the three most important numbers for social media performance. Now, these are three more things you need to pay attention to in […]