Posted on October 12, 2020
All You Need to Know About Influencer Targeting
Things have changed for advertising! You no longer need Dwayne Johnson to ride a Harley Davidson on TV screens or George Clooney to swoon the ladies by sipping coffee for an ad. According to the latest research, 70% of millennials are more influenced by influencers than celebrities! Before you switch gears and choose your calling, […]
Posted on September 28, 2020
GET STARTED: How to Post a Collab on Afluencer
Get ready. Get set. And post your collab on Afluencer. Thousands of influencers are waiting. Ready to connect. Ready to whip out those hashtags and hot posts? And ready to promote your brand. All that’s needed is for you to drop a hot collab offer through our newly released Afluencer app. In this Getting Started […]
Posted on August 27, 2020
Why You Should Always Perform A Risk Assessment Before an Influencer Partnership
Whenever a brand is looking at a potential influencer collab they will need to create a risk assessment and review various metrics to ensure a good fit. Most marketers will look at an influencer’s follower count, engagement rates, aesthetic, location, target audience, and more. While all of these metrics are extremely important from a business […]
Posted on August 10, 2020
How To Promote Your Brand’s Image Through Influencers [Infographic]
Social media influencer marketing has become huge in the past few years. However, hiring an influencer for your marketing campaign doesn’t always guarantee a successful campaign. There are multiple factors that you have to consider when running your campaign. One of which is how you promote your brand’s image. The last thing you want is […]
Posted on July 13, 2020
6 Tips for Selecting an Influencer Marketing Agency
We already know that influencer marketing is a reliable way to market products and services. We covered the benefits of working with an influencer marketing agency the other day. So today we’re going to offer up a few tips on selecting an influencer marketing agency. There are several influencer marketing agencies out there. And while […]