Posted on November 22, 2023
Top Influencer Marketing Conferences in 2024
The global influencer marketing platform market was valued at almost $13.79 billion in 2023. It is expected to grow at a compound annual growth rate (CAGR) of 32% to reach $167.68 billion by 2032. As we approach 2024, the influencer marketing landscape continues to evolve. In 2023, people around the world spent an average of […]
Posted on September 26, 2023
Social Media Organic Reach Decline: The Defensive Strategy
Social media platforms’ algorithms are constantly evolving, and as a result, organic reach is increasingly becoming difficult to achieve. Platforms like Facebook and Instagram have introduced algorithms that prioritize content based on factors (like relevancy, engagement, and user preferences). It’s for a good reason: These algorithmic changes make these social media platforms’ advertising options more […]
Posted on September 20, 2023
How to Leverage Influencers in Your Live Shopping Efforts
Convenience is the new currency in today’s digital-first era. Customers expect to get what they want when they want while having a seamless and engaging shopping experience. Here’s where live shopping comes into the picture. The COVID-fueled rise of online shopping has forced brands to think outside the box and offer additional, more engaging channels. […]
Posted on September 08, 2023
10 Ways to Use Influencer Marketing During the Holiday Season
Another holiday season is just around the corner, and brands are looking for ways to cash in on the holiday sale frenzy. However, the fierce competition makes it hard for brands to stand out, forcing them to rely heavily on discounts, soon becoming a race to the bottom. The good news is that you don’t […]
Posted on August 24, 2023
Influencers vs Bloggers: What’s the Difference?
Influencers. Bloggers. Creators. So many names for the same thing, right? Actually, no. It turns out: these are not the same career paths, nor are the titles interchangeable. There is overlap between them, however. The issue is: these different terms have so much hidden behind the curtains that the difference is not always easy to […]
GET ALERTS ON NEW PROGRAMS
RELATED POSTS
Looking for a GRIN or Modash Alternative? Try Afluencer
GRIN and Modash alternatives are top of mind for many small business owners—and for good reason. For small businesses, these platforms can feel overwhelming. The pricing is steep. The tools are complex. Too focused on big brands. They’re great—but not built for everyone. That’s why more small businesses are turning to Afluencer. It’s simple, affordable, […]
Working with Influencers: What Happens After You Partner Up?
Working with influencers starts with a spark—maybe a great profile, a promising DM, or an exciting Collab invite. You’ve finally found the perfect match. You’re thinking, this is the stuff influencer partnerships are made of. And now… you wait? This is where many brands start to feel a little anxious. Your first Collab might feel […]
How to Find Influencers on Instagram in 2025: The Complete Guide
Did you know you can find influencers on Instagram faster in 2025 with less scrolling and more strategy? Instagram is still the go-to platform for influencer marketing, and for good reason. Creators are active, content is engaging, and niche communities are thriving. I don’t know about you, but Instagram is the reason I end up […]